Background
PLS was looking for a low-effort way to enhance their customer experience, complement their existing services and generate additional income. With over 200 locations serving cash-preferred customers, they needed a hands-off solution that added customer value and wouldn’t burden staff or disrupt day-to-day operations.
Objectives
PLS was eager to add new services for cash-motivated customers while finding creative ways to drive more store traffic and earn passive income. They wanted a unique solution that aligned with their existing business and customer base, while attracting new customers and standing apart from competitors. Equally important was the need for a solution that required zero internal staffing or on going maintenance, allowing store associates to focus on serving their customers.
Solution
ecoATM offered a fully managed kiosk model that aligned with PLS’s goals for innovation, customer satisfaction and passive revenue.
ecoATM has deployed self-service kiosks across 164 PLS locations since 2023, providing a turnkey solution that required:
- No staffing
- No ongoing maintenance
- Minimal footprint in high-traffic areas
PLS began seeing a positive impact soon after installation through:
- Earning passive monthly income
- Extending customer time in store
- Appealing to cash-motivated customers
Customers could exchange used devices for instant cash, creating a seamless way to generate store visits and provide a valuable service.
Results
- $13M paid to consumers since launch
- 1.2M kiosk visits since launch
- Collected over 300,000 devices, the equivalent of 16,000 lbs. of copper and 16,600 tons of CO2 emissions
“ecoATM fits seamlessly into our business. It’s a hands-off solution that adds value for our customers—and for us. The installation process was smooth; there’s no staff time required to maintain and we’re seeing consistent revenue every month. It’s rare to find a partnership that delivers this kind of simplicity and return.”
– Bob Wolfberg, President, PLS
About ecoATM
For over 15 years, ecoATM has been a leader in driving the re-commerce revolution by expanding access to affordable technology and recycling e-waste. Every year, billions of electronics are discarded into landfills, creating mountains of harmful waste. But many of these devices deserve a second life – one that pays. ecoATM is determined to make it easier than ever for everyone to contribute towards a more sustainable future, one device at a time. Through conveniently located kiosks we give consumers a simple way to dispose of their used phones and other electronics – and get paid for doing it. For retail partners, ecoATM delivers a turn-key, no-cost solution that generates rental income, drives incremental store traffic, enhances the in-store experience and provides measurable sustainability impact.
Click here to download a copy.
